Marketing Agency in London, Ontario

Ogus Marketing Group is a Google Ads, Facebook Ads and lead generation agency for businesses in London, Ontario. We build paid campaigns that bring calls, booked appointments and sales, and we measure them on those results. We are a Google Partner agency based in Hamilton, a short drive down Highway 403 and the 401, and we work with London clients remotely.

London is one of the biggest markets in Ontario. The city had 422,324 residents in the 2021 Census and the London census metropolitan area, which includes St. Thomas, Strathroy-Caradoc, Middlesex Centre and Thames Centre, had 543,551. With Western University, Fanshawe College and London Health Sciences Centre in town, it is a busy, competitive place to advertise, and the cost of a wasted click adds up fast.

The London, Ontario problem most agencies miss

Search “marketing agency London” and Google has to guess whether you mean Ontario or England. Your customers have the same problem in reverse. Without the right setup, ads for a London, Ontario business can show to people researching London, UK, and keywords like “London accountant” pull in searches you can never serve. We handle that by:

targeting the London area by location, not just by keyword;
using “London Ontario”, “London ON” and neighbourhood terms such as Masonville, Byron, Hyde Park, Old South and Wortley Village where they make sense;
adding negative keywords for UK places and terms (England, UK, Heathrow, boroughs and Tube stations) so the budget stays in Southwestern Ontario.

Google Ads agency in London, Ontario

London’s search market is crowded, so structure matters. We split campaigns by service and by area, write ads that match each search, and bid harder on the parts of the city where your best customers live. Commuter suburbs along Highway 401 and 402 and smaller towns like St. Thomas and Strathroy can be cheaper to win than central London, and we test that rather than assume it. Where your category qualifies, Local Services Ads run alongside your search campaigns. More on our Google Ads management.

Facebook Ads agency in London, Ontario

London has a large student population, a big health care workforce and plenty of young families in new subdivisions in the north and southwest ends. Facebook and Instagram let you speak to each group differently, with ads timed to when they make decisions: back-to-school in late August, the new year for fitness and finances, spring for home projects. See our Facebook Ads services.

Lead generation company in London, Ontario

We build or brief a landing page for every campaign, with forms that ask the questions you need answered before you call someone back. That keeps lead quality high in a market where a lot of clicks are just shopping around. We then send your closed sales back into Google Ads, so the campaign learns which London searches turn into revenue. Read about our lead generation.

How we work

Your Google Ads account belongs to you, not to us.
You approve all ad copy before it goes live.
Leads are filtered by the ads, forms and landing pages themselves, so your team spends time on real prospects.
Our founder, Jack Ogus, has managed more than $10 million in Google Ads spend. See the numbers in our case studies.

London law firms and accounting firms

London is home to a large legal and accounting community serving the whole region, so searches like “personal injury lawyer London Ontario” or “corporate tax accountant London” are among the more expensive local keywords. That is exactly the kind of campaign we specialize in. See Google Ads for law firms, PPC for lawyers and Google Ads for accountants.

Frequently asked questions

How do you stop my ads showing in London, England?

We target the London, Ontario area by location, use Ontario-specific keywords where needed, and add UK place names and terms as negative keywords. We also check the search terms report regularly and block anything that slips through.

Can you cover St. Thomas, Strathroy and the rest of Middlesex and Elgin?

Yes. We can target each town separately so you can set different budgets and bids for central London and the surrounding area.

Is Google Ads expensive in London, Ontario?

Some categories are, especially legal, home services and health. That makes tight targeting and good landing pages more important, because each wasted click costs more. In a free consultation we look at real costs for your keywords.

Do you work with London businesses in person?

We are based in Hamilton and work with London clients remotely, by phone and video, so you pay for campaign work rather than travel.

Other areas we serve near London

Get a free consultation

Want to see what Google Ads, Facebook Ads and a proper lead generation setup could do for your London business? Call 365-366-2524 or book a free consultation and we will look at your market, your competitors and a realistic starting budget.